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Thursday, September 1, 2016

Victory Brewing Company Pays Homage to its Most Popular Brand Through Lighthearted ‘Monkey Tales’ Contest

Courtesy of Victory Brewing Co
Golden Monkey: Behind Every Enigma Lies a Great Story 

Downingtown, PA, September 1, 2016 – In celebration of its number one selling brew, Victory Brewing Company is creating a fun, exciting social media contest focusing on Golden Monkey and fans who have supported, and love, the all-seeing, all-knowing, mystically spirited, metallic simian since its introduction in 1997. Launched on August 29 and running through October 10, the contest encourages monkey zealots to get social with ‘Monkey Tales’ in the form of personal anecdotes, extraordinary observations or epic memories through creative and witty images or videos surrounding award-winning Golden Monkey.

A panel of six judges will review submissions and choose five photo and five video finalists from October 11 - October 14. The tales will be based on originality (25%), creativity of presentation (25%), appropriateness to the ‘Monkey Tales’ theme (30%) and positive public appeal through likes, shares and comments (20%). Victory fans will then vote for the Grand Prize Winner for photo and the Grand Prize Winner for video announced October 29 which en’tails’ rare, exclusive Golden Monkey memorabilia ranging from autographed banners to Golden Monkey posters. For a full list of contest rules and dates, visit www.RespectTheMonkey.com

Strong and sensual, the award winning golden Belgian-Style Tripel glows with goodness and demands respect.  Imported malts and Belgian yeast are brewed with whole flower European hops to create a playfully delightful and profoundly satisfying ale abundant with exotic herbal and fruity notes. Available year round, Golden Monkey has a suggested retail price of approximately $11.99 for six 12-ounce bottles or cans and $9.99 for a 750ml bottle. With an ABV of 9.5%, the Monkey needs to be fully respected for its magical, mystical wisdom.

“My Golden Monkey tale will be different from what others have experienced because I see the monkey through a slightly different lens,” said Founder and Brewmaster, Bill Covaleski. “However, we all have fallen in love with the spirit and the soul of this delicious and powerful ale because it resonates with so many craft beer fans. I can’t wait to see what this contest will bring.”

About Victory Brewing Company 
Victory Brewing Company is a craft brewery headquartered in Downingtown, PA. Founded by childhood friends, Bill Covaleski and Ron Barchet, Victory officially opened its doors in February of 1996. Victory’s second state of the art brewery opened in February of 2014 in Parkesburg, PA to serve fans of fully flavored beers in 37 states with innovative beers melding European ingredients and technology with American creativity. Victory operates three brewpubs; the original Downingtown site, Victory at Magnolia in Kennett Square and Parkesburg featuring self-guided tours. In February 2016, Victory announced an alliance with Southern Tier Brewing Company under the parent company of Artisanal Brewing Ventures. To learn more about Victory Brewing Company please visit www.victorybeer.com

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