Redhook Releases False Start Session IPA

Courtesy of Red Hook Brewing Co

REDHOOK FALSE START SESSION IPA IS BACK IN TIME FOR KICKOFF

Crisp, crushable IPA arrives for its second football season, available only in Washington state

SEATTLE – July 27, 2015 – With football fans pumping up for the start of the college and NFL seasons, Redhook brings one more must-have for your tailgate. False Start Session IPA is a dry-hopped India Pale Ale (IPA) with a bold aroma that provides crisp game-time refreshment that true fans need to keep cheering from kickoff to post-game. While previously only available on draught, fans throughout Washington state can enjoy False Start in 12 ounce bottles, making it the new go-to choice to fill coolers from Spokane to Seattle. 

Courtesy of Red Hook Brewing Co

“We wanted to create a beer that Seattle football fans could enjoy from kickoff to the final whistle, and False Start is the perfect mix of bold flavor and crisp refreshment.” said Nick Crandall, innovation brewer for Redhook Brewery.” 

False Start Session IPA was created with assistance from former Seahawks defensive end Joe Tafoya, who is also the mastermind behind two record-breaking cheers by Seahawks fans at CenturyLink Field, as recorded by officials from Guinness World Records. The official False Start tap handle features an airhorn to celebrate those fans who bring the noise at every game. 

False Start Session IPA Tap Handle - Courtesy of Red Hook Brewing Co

 False Start Session IPA will be available on draught across the Northwest and in bottles throughout Washington state. ABV 4.0 percent, IBU 50. 

Courtesy of Red Hook Brewing Co

 About Redhook

Redhook was born out of the energy and spirit of the early 1980s in the heart of Seattle. While the term didn’t exist at the time, Redhook became one of America’s first “craft” breweries. From a modest start in a former transmission shop in the Seattle neighborhood of Ballard, to the current breweries in Woodinville, Wash., and Portsmouth, N.H., Redhook has become one of America’s most recognized craft breweries.

While Redhook has “grown up” over the past 30 years, one thing has never changed — Redhook is still brewing great beers like ESB, False Start IPA and Audible Ale. Most importantly, Redhook has fun doing it. Redhook beers are available both on draught and in bottles around the country. For more information, visit www.redhook.com.

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